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Berkeley Business Academy for Youth

Leadership
Business

University of California, Berkeley

Berkeley, CAAll Year

The UC Berkeley Business Academy for Youth, often called B-BAY, is a selective pre college business and entrepreneurship program hosted by the Haas School of Business at the University of California, Berkeley. Designed for middle and high school students, the program provides an immersive introduction to business through college level coursework and hands on, team based projects. Students learn core concepts such as marketing, finance, and operations while working collaboratively to research, develop, and pitch their own startup ideas. Guided by faculty, entrepreneurs, and mentors, participants build skills in critical thinking, leadership, and communication, while gaining exposure to real world business challenges and innovation. The program emphasizes experiential learning and entrepreneurship, giving students a glimpse into both college academics and future careers as business leaders and founders.

Visit haas.berkeley.edu

Skills You'll Build

Entrepreneurship

Turning an idea into a real venture, from planning through execution.

Marketing

Promoting a product, idea, or organization to reach and persuade an audience.

Financial Literacy

Understanding budgets, saving, and basic financial decision-making.

Team Leadership

Guiding a group toward a shared goal and keeping everyone moving together.

Critical Thinking

Evaluating information carefully before drawing a conclusion or making a decision.

Public Speaking

Delivering ideas clearly and confidently in front of an audience.

Related Careers

Entrepreneur / Small Business Owner

Students research, develop, and pitch their own startup ideas with mentorship from entrepreneurs and faculty.

Marketing Manager

Program teaches core marketing concepts and students apply them to develop and pitch business ventures.

Management Consultant

Students engage in strategic planning, critical thinking, and team-based problem solving on real business challenges.

Financial Analyst

Finance is a core concept taught in the program's college-level business coursework.

Quick Facts

Grade Levels
6th - 12th
Format
In-Person
Competitiveness
Selective
Best For
Aspiring entrepreneurs & business leaders

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